A consumer neuroscience reporting tool.
Data Source: Brainsights
Tools: Adobe Illustrator / Adobe InDesign / Microsoft Excel
Express Brainsights provides accessible, neuroscience insights to advertiser and content creators. The objective of this product is to offer clients the ability to drive both deeper connection with their audience and accelerate business growth at an accessible price point. I was tasked to redesigned the visual representation, ultimately launching the Neural Engagement metric and created a template for the reporting tool.